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Google Display Exam Practice Test Sample Questions:

1. You created a display ad to promote your brand. You want to measure the impact of your display ads. Which of the following actions can you perform to accomplish the task?
Each correct answer represents a complete solution. Choose all that apply.

A) Use conversion tracking
B) Track Website traffic trends
C) Compare costs to leads
D) Lookat mouseover and interaction rate

2. Examine the image below:

Four areas of the image have been highlighted for your reference. In the image, what highlighted area is represented by the color red?

A) In stream video
B) In video overlay
C) Banner ad
D) Image ad

3. Beth has created a Google AdWords search ad for her company. She has configured the bidding option to focus on clicks, automatic, bidding, and no CPC bid limit with a daily budget of $25. Beth would also like to configure the ad scheduling to determine when her ads must show. When Beth tries to configure the ad scheduling options she is not allowed to do so. Why CANNOT Beth configure the ad scheduling?

A) Campaigns that focus on clicks cannot use ad scheduling.
B) Automatic bidding campaigns cannot use ad scheduling.
C) Campaigns with no CPC bid limit cannot use ad scheduling.
D) Campaigns with a daily budget less than $50 cannot use ad scheduling.

4. Mark has created a new Google AdWords campaign and the ad has been running for three days. Over the three days Mark has generated some sales from the ad, but he is curious as to how his ad is really performing. How long does Google recommend before Google AdWords users begin reviewing campaign performance too thoroughly?

A) 5-6 days
B) 10-15 days
C) 28-31 days
D) 14-21 days

5. John is working with a media coordinator to place ads on YouTube. What software service will the media coordinator use to create .XML format reports for John?

A) Microsoft Excel
B) DoubleClick
C) DART Sales Manager
D) DART for Publishers

Solutions: