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Pegasystems PEGACPDC24V1 Exam Syllabus Topics:

SectionWeightObjectives
Decision Strategies25%- Business rules
  • 1. Credit score-based strategies
    • 2. Eligibility rules using risk segments
      - Strategy design
      • 1. Understand strategy flows
        • 2. Create decision strategies
          Engagement Policies12%- Policy definition
          • 1. Define engagement policies
            • 2. Create engagement strategy
              - Customer journeys
              • 1. Manage customer journey rules
                Business Agility in 1:1 Engagement10%- Operational updates
                • 1. Updating existing actions
                  • 2. Launching new offers
                    - Change management
                    • 1. Change request lifecycle
                      • 2. Agility in engagement projects
                        Next-Best-Action Concepts12%- Customer engagement principles
                        • 1. One-to-one customer engagement
                          • 2. Customer engagement blueprint
                            • 3. Always-on outbound concepts
                              • 4. Optimize customer value in contact center
                                - Starting population & optimization
                                • 1. Define starting population
                                  • 2. Optimize next-best-action strategy
                                    Channels10%- Real-time engagement
                                    • 1. Real-time containers
                                      • 2. Create real-time container
                                        - Outbound & integrations
                                        • 1. Send offer emails
                                          • 2. Third-party action distribution
                                            Contact Policy and Volume Constraints13%- Exposure control
                                            • 1. Outbound contact limits
                                              • 2. Avoid overexposure of actions
                                                Actions and Treatments12%- Offer presentation
                                                • 1. Present single offer on web
                                                  - Action management
                                                  • 1. Define actions for outbound channels
                                                    • 2. Define and manage customer actions
                                                      AI and Arbitration8%- Decisioning logic
                                                      • 1. Action prioritization with AI
                                                        • 2. Business levers for prioritization
                                                          • 3. Action arbitration

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