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Google Reporting and Analysis Exam Practice Test Sample Questions:

1. You are a consultant to a company that sells phone accessories online. They've hired you to help them market their website; part of your services is to manage Google Analytics for the client. You now need to create a filter for the client's work and you want to use a filter to help organize the data.Google Analytics provides three predefined filters. Which one of the following is not an example of predefined filter in Google Analytics?

A) Excluding traffic from domains
B) Excluding trading from a specific IP address
C) User logins
D) Traffic to a subdirectory

2. Which of the following use conversions (one-per-click) to get tracked?

A) Customer leads
B) Multiple transactions
C) Unique client leads
D) Sales

3. Lynn would like to track conversions for multiple events on her website. How many conversion actions, also known as transaction types, can Lynn track with the Google AdWords conversion tracking feature?

A) 30
B) 2
C) 25
D) Unlimited

4. You have been using Google Analytics for your company for the past one year. You've created several reports using Google Analytics and it's helped you make good decisions about your website. You're currently considering sharing your data as part of the Analytics Benchmarking Service. Your manager is in agreement with sharing the data as long as you can do so anonymously. Based on this condition, which Data Sharing Settings would you be able to share in the Benchmarking Service?

A) You should choose the option "Sharing Google Analytics data anonymously with Google and the benchmarking service" to keep your data anonymous.
B) You have to share the data with known information, so Google Analytics can contribute the information to similar sites. The advantage is that you'll also see other information that's gone into the Google Analytics Benchmarking Service.
C) You should choose the option "Sharing Google Analytics data with Google products only" to keep your data anonymous.
D) You should choose the option 'Sharing Google Analytics data anonymously with the benchmarking service' to keep your data anonymous.

5. You are a Search Engine Marketing consultant for a company in your city. Your client wants you to create a report that will show them which ISP, hostname, and connection speed have driven the most visits to your site. Which report could you run for your client within Google Analytics?

A) Visitor trending
B) Map overlay
C) Network properties
D) Visitors overview

Solutions: