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WorldatWork GR9 Exam Syllabus Topics:

SectionObjectives
The Strategic Communication Process: Steps 1-4- The Strategic Communication Process: Steps 1-4
  • 1. Determine Key Messages
  • 2. Case Study
  • 3. Define the Objectives
  • 4. Conduct Audience Research
  • 5. Analyze the Situation
The Strategic Communication Process: Steps 7-8- The Strategic Communication Process: Steps 7-8
  • 1. Case Study
  • 2. Implement the Campaign
  • 3. Managing the Communication Campaign
  • 4. Evaluate the Campaign
Total Rewards Communication and Special Situations- Total Rewards Communication and Special Situations
  • 1. Development and Career Opportunities Communication
  • 2. Benefits Communication
  • 3. Work-Life Communication
  • 4. Performance and Recognition Communication
  • 5. Compensation Communication
  • 6. Special Situations
  • 7. Total Rewards Statements
  • 8. Communicating the Employee Value Proposition of a Total Rewards Package
  • 9. Total Rewards Communication
  • 10. Working Effectively with External Vendors and Internal Communication Departments
Communication Campaigns and Total Rewards- Communication Campaigns and Total Rewards
  • 1. Elements of Total Rewards
  • 2. Management's Role in Communication
  • 3. Strategic Total Rewards Communication
  • 4. Strategic Communication
Fundamentals of Effective Communication- Fundamentals of Effective Communication
  • 1. Potential Barriers to Effective Communication
  • 2. Aspects of Effective Communication
  • 3. Communication Models
The Strategic Communication Process: Steps 5-6- The Strategic Communication Process: Steps 5-6
  • 1. Select the Communication Channel
  • 2. Technology-Based Communication
  • 3. Paper-Based Communication
  • 4. Face-to-Face Communication
  • 5. Develop the Communications Campaign

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