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HP HP5-B02D Exam Syllabus Topics:

SectionObjectives
Topic 1: Managed Print and Printing Services- Security and efficiency
  • 1. Secure printing workflows
    • 2. Cost optimization strategies
      - Print services concepts
      • 1. Managed Print Services (MPS)
        • 2. Subscription-based printing models
          Topic 2: Sales Positioning and Delta-Selling Strategy- Competitive differentiation
          • 1. HP vs third-party supplies
            • 2. Cost per page arguments
              - Customer value mapping
              • 1. Business printing needs analysis
                • 2. Solution matching to workloads
                  Topic 3: Customer Needs and Solution Selling- Discovery process
                  • 1. Identifying printing environment requirements
                    • 2. Assessing volume and usage patterns
                      - Solution recommendation
                      • 1. Matching hardware and supplies
                        • 2. Value-based selling techniques
                          Topic 4: HP Imaging and Printing Portfolio Knowledge- Printers and Multifunction Devices Overview
                          • 1. Device categories and positioning
                            • 2. Inkjet vs Laser technologies
                              - HP Printing Supplies
                              • 1. Value proposition of genuine supplies
                                • 2. Original HP cartridges and supplies

                                  HP Delta-Selling HP Imaging and Printing Supplies Sample Questions:

                                  What are the hidden costs in the framework of printing?

                                  • A. Wasted toner, ink,and paper due to reprints
                                  • B. Price of the printer after tax
                                  • C. Costs of an intern
                                  • D. Price of the cartridge after discounts
                                  Answer: A

                                  What are the components of Laser cartridges? (Select three.)

                                  • A. Charging roller
                                  • B. Pick-up roller
                                  • C. Fuser
                                  • D. Imaging drum
                                  • E. Cleaning blade
                                  • F. Laser diode
                                  Answer: D,E,F

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