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CIMA CIMAPRO15-E03-X1-ENG Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Generating Strategic Options | 15% | |
| Strategic Control | 20% | |
| Digital Strategy | 15% | |
| Making Strategic Choices | 15% | |
| The Strategy Process | 15% | |
| Analysing the Organisational Ecosystem | 20% |
CIMA E3 - Strategic Management Question Tutorial Sample Questions:
Question 1
Which of the following would be a suitable performance measure of Internal Business Processes within Kaplan and Norton's 'Balanced Scorecard' model?
A. Higher P/E ratio.
B. Reduction in manufacturing cycle times.
C. New products developed.
D. Increase in market share.
Question 2
TTT recently appointed a new Chief Executive, R, to lead it through a period of major change. R immediately set up a change management team which consisted of several senior managers and directors from across the organization. Together, they formulated an overall goal for change and then spent several weeks presenting the need for change to all of the staff through a series of staff meetings. At these meetings R involved staff and built their ideas into the final change strategy.
R also set a series of interim goals to encourage ongoing performance throughout the change process. When the organization reached these goals, R widely publicized these achievements to help motivate staff.
However, after six months, TTT had failed to reach most of the interim goals that had been set. Most of the members of the change management team had not maintained a significant interest in the change process and many of the staff felt that there had been a lack of communication and reward following the initial few weeks of the change process.
Kotter suggested that there were eight steps required to successfully lead change.
Which TWO of the following did R fail to achieve? (Choose two.)
A. Empower broad based action
B. Generate short term wins
C. Develop a change vision
D. Never letting up
E. Incorporate change into the culture
Question 3
M has been appointed as an external change agent to lead and implement a large scale re-structuring strategy which is being undertaken by a large bank. M has been appointed due to his extensive experience in a wide range of organizational re-structuring programmes. This re-structuring strategy will involve a large number of redundancies and the implementation of a new organization-wide management reporting system. M will need to work with staff from all departments and levels of the organization. The Board of Directors of the bank believes that an external change agent will bring more benefits to the change process than using an internal change agent.
Which of the following are the most likely benefits that could be achieved by the bank by appointing an external change agent to lead and implement the re-structuring strategy? (Choose all that apply.)
A. The change process should be less costly if an external change agent is appointed.
B. The bank can exploit the specialist expertise of the external change agent.
C. The external change agent will have better relationships with the bank employees than an internal change agent.
D. As a dedicated resource, the external change agent can give more time to the change process.
E. The external change agent will be more objective in decision-making than an internal change agent.
F. The speed of delivery of the change process will be quicker when using an external change agent.
Question 4
According to Porter's Five Forces model, which of the following would be evidence of high buyer power?
A. Buyers are fragmented and act independently of each other.
B. Products are not standardized and buyers cannot easily switch to another product.
C. There is a concentration of buyers.
D. There is a low probability of backward integration.
Question 5
SSS University wishes to introduce a new Car Park Management Strategy (CPMS). The aim of this strategy is to reduce the use of private cars and to encourage sustainable transport, such as cycling and public transport, by staff and students. SSS has decided to reduce the number of car parking spaces and introduce parking charges.
The Management Accountant has decided to use the Balanced Scorecard to help prepare a performance management system to assess the performance of the new CPMS.
Which of the following is an example of the Innovation and Learning perspective of a Balanced Scorecard for SSS?
A. Reduction in complaints from customers.
B. Speed of processing the payment for parking charges.
C. Number of days of training for car park attendants.
D. Easy access to car parking spaces.
Solutions:
| Question 1 Answer: B | Question 2 Answer: B,C | Question 3 Answer: E,F | Question 4 Answer: C | Question 5 Answer: D |
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